What it is: A frizz-fighting soft styling cream for buildable, touchable hold that lets your natural texture shine.Hair Type: Fine, Medium, and ThickHair Texture: Straight, Wavy, Curly, and CoilyHair Concerns:- Curl Enhancing- Frizz- Hold & Style ExtendingKey Benefits: - Softly styles, moisturizes, and smooths frizz- Defines curls, waves, and straight hair without crunchiness or a heavy feel- Protects hair from UV damageHighlighted Ingredients:- Squalane and Hemi-squalane: Superior to silicone, they improve hair health and strength immediately and over time.- Chia Seed Extract: A natural film-former for touchable hold. - Moringa Seed Oil: Adds softness, shine, and luster. Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: Powered by intensely moisturizing and smoothing hemi-squalane, softening and shine-boosting moringa seed oil, and chia seed extract for soft hold, this cream beautifully defines your style. The aluminum tube is infinitely recyclable, the cap is made with 95 percent-PCR plastic, and the FSC-certified carton and insert are printed with soy-based inks.Fragrance Description: Sparkling grapefruit and tangerine combine with white florals, soft violet, and sweet honey notes.Clinical Results: In a controlled hair-swatch study, after 1 use:- It instantly reduced frizz by 97% and continued to provide 24-hour frizz controlClean & Planet AwareOur ambitious curation of beauty made without controversial ingredients from brands dedicated to making meaningful environmental commitments, including sustainable ingredients and sourcing, packaging, corporate commitments, and consumer transparency.