What it is: A lipstick that combines unrivalled pigmentation with superior comfort and smooth, full-coverage payoff in just one swipe.What Else You Need to Know: With pigmentation at the core of its development, each shade of Power Bullet Matte was created with a custom formula that delivers consistent, full-coverage application. HUDA Beauty’s plush matte formula glides on easily without skipping or dragging and leaves lips feeling hydrated and smooth.