What it is: A root-volumizing powder that adds volume and texture while absorbing excess oils that weigh down hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Hold
- Oiliness
- Shine

Key Benefits:
- Adds instant volume and texture
- High-performance styling formula
- Good-for-you formula

Highlighted Ingredients:
- Amaranth Seed Extract: Strengthens and nourishes hair while addressing hair fall caused by breakage.
- Rice Protein: Hydrates dry, brittle hair and supports elasticity.
- Rice Starch: Naturally adds volume and hold while absorbing excess oils.

Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Amplify and extend the life of your blowout while nourishing and strengthening hair.