Simple-to-use gel icing lets you get just the right shade. Wilton color is made to produce deeper, richer color by adding just a small amount. Our concentrated gel formula helps you achieve the exact shade you want without watering down your icing. You’ll find a rainbow of colors, ready to blend together for creating your own custom shades.

Certified kosher.

Note: Large amounts of Red-Red and Black may affect icing taste. Use No-Taste Red for large areas of red on a cake. When using Black, start with chocolate icing to limit the amount of color needed. 1 oz.